Street Festival Returns April 20
Roswell’s much-loved monthly street festival, Alive in Roswell, returns to energize downtown Roswell on Thursday, April 20. Held every third Thursday of each month from April through October, the festival attracts thousands of people to downtown Historic Roswell to experience what’s become one of the City’s premier events. This year, Alive in Roswell is excited to announce Gate City Brewing Company at its presenting sponsor.
Gate City Brewing’s Alive in Roswell is a free, family-friendly festival held concurrently on Canton Street, at Historic Roswell Town Square, and at Roswell City Hall’s Faces of War Memorial. The festival features live bands, food trucks, hundreds of interactive vendors, and kids’ games and entertainment—and it enjoys participation from the surrounding boutiques, small businesses, and restaurants.
This year for the first time, an interactive zone will be hosted by several of Roswell’s fitness, sports, and other physical activity providers. The City’s Recreation, Parks, Historic, and Cultural Affairs Department will also offer a different program each month, and festival-goers will be invited to participate in activities and demonstrations.
This is also the first year that the festival has had a presenting sponsor to enhance this successful event.
“Gate City—whose brewhouse, taproom, and event space are always ‘Alive in Roswell’—is a perfect fit,” said Tom LaDow, executive director of Atlanta Plays It Forward, a not-for-profit organization that hosts the festival in conjunction with the City of Roswell.