New Arts Center?

Phase II Funding Approved for Performing Arts Center Feasibility Study in Roswell

The Roswell Arts Fund recently received funding approval from the Roswell Mayor and City Council for the second phase of a feasibility study for the construction and operation of a performing arts venue in the city. This study will clarify the ideal size, location, and funding opportunities, as well as identify potential challenges.

For the last few months, the Roswell Performing Arts Center Steering Committee has worked with consultants DLR Group/Westlake Reed Leskosky/Arts Consulting Group to explore the potential for a performing arts center in Roswell and how a facility could build upon the city’s unique location and character. The Steering Committee is led by co-chairs Jeff Hopkins and Lawrence Catchpole.

The Performing Arts Center envisioned includes approximately 35,000 to 50,000 square feet to provide for adequate performance, support, and public spaces. A main theater would seat approximately 500 – 1000 people. In addition, a black box (designed for multiple purposes) will entertain around 200 and serve as a special event location, when not in use.

After gathering input from numerous potential stakeholders in the project, the consultants determined that the ideal location should be within walking distance to Canton Street and provide easy access to dining and retail. Several other potential locations were considered, including a recently vacated commercial site in east Roswell.

“Ideally, the site will be located on the periphery of the Canton Street area,” said Jeff Hopkins. “This will accomplish several goals related to the project. Perhaps most importantly, such a site will keep traffic and parking outside of the heart of the restaurant district while creating a bridge between this other proposed projects, in and around Canton Street and the Roswell Square.”

The envisioned architectural design will embody what is unique and desirable about the City of Roswell, drawing elements from historic buildings in the downtown area. Many of these buildings include front porches, a warm and inviting feature that offers an opportunity for an informal but elegant design.

The Performing Arts Center will drive economic development, increase tourism, reflect our local pride, and activate our tag line, Modern Spirit. Southern Soul. This space will continue to brand Roswell as a place to live, work and play… and stay!

If you would like to know more about the Feasibility Study, visit their website,